In visiting Drew McClellan: The Marketing Minute, I discovered Visual Thesaurus's great new spatial tool to enhance your writing. Just the right word helps your customers see an idea with more clarity. And it makes the difference in how your business is perceived.
All you need to do is put a word in the search key of the Visual Thesaurus to find synonyms presented in related groups. Since brain is one of the words I use often and don't want to overwork, it was fascinating to see the array of choices presented below.
Next, you can expand on the words you see by clicking on them. I clicked on mastermind.
It's not free, but very reasonably priced and in my mind is well worth the bucks. How might this help today's writing?
Check it out at Visual Thesaurus and let me know...
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